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  • About Bullion India

    • 1What is Bullion India?

      'Bullion India' is a platform which facilitates purchase of physical bullion (i.e. Gold/Silver) in smaller denominations, with the ease of online access. The customer can request for the delivery of Gold/Silver purchased from Bullion India anytime they want in the form of coins and bars. Customers can also sell the bullion (bought from us) in a secured and convenient manner back to Bullion India.

      The articles requested to be delivered are delivered at your doorstep. 'Bullion India' is also reaching out to the masses that are not so 'Net-Savvy' by collaborating with Intermediaries/Brokers for them.

    • 2Why purchasing in Bullion India is advantageous?

      • Small Purchase Quantity Bullion India allows you to purchase Gold and Silver for as low as Re. 1
      • Better Prices The Gold/ Silver is available at wholesale market prices.
      • Buy Back You can sell the Gold/Silver bought from us back to ‘Bullion India’ at very low spreads.
      • Ease of Account Opening Opening an Account is a hassle free process. All the customer needs is access to the internet.
      • Ease of Operations The funds can be transferred through Online/Offline mode and the customer can transact through the platform making it very secure and convenient to operate.
      • Minimum Verification All that the customer needs to do is verify his mobile number for successful registration.
      • No Additional Costs No brokerage is charged at any given point of time. The customers do not have to pay for storage and insurance.
      • Delivery The customer can avail delivery of articles anytime (i.e. Gold Coins/ Silver Bars) at their doorstep.
      • Prompt Customer Service In case of Queries or assistance, the customers can contact the Customer Service Desk by Email, Telephone during business hours.
    • 3How does ‘Bullion India’ ensure a Fair and competitive price?

      In ‘Bullion India’, the Buy & Sell prices are quoted on the basis of wholesale prices in the spot market. We share the benefit of wholesale market prices with our customers, making us more competitive as compared to others.

      Prices are quoted by Bullion India for buying and selling irrespective of the quantity to be bought or sold. At any point of time, there will be a very nominal difference between buy and sell prices.

    • 4Is the Gold price in ‘Bullion India’ better than Gold ETFs?

      The buy and sell prices of Gold ETFs are quoted by multiple Authorized Participants. Also, the quoted buy/sell prices of Gold ETFs do not coincide with physical gold prices due to the involvement of cash component. The prices are eventually higher due to fees of the asset management companies and brokerage charged by broking firms. Therefore, the Gold ETFs are likely to cost higher for retail buyers. In Bullion India, the buy and sell prices are quoted by us on the basis of wholesale prices in the spot market. We share the benefit of wholesale market prices with our customers. So, you can buy/sell gold and silver at the most competitive prices.

    • 5How can Bullion India forecast returns down the line for next 5 years to the customer?

      Bullion India is a savings product which urges customers to save in physical gold for their future physical gold requirements – like Daughter’s Marriage, Wedding Anniversary, etc. However if you look at gold as an asset class, it has given a decent return with very little volatility in the Indian markets.

    • 6Where to know more about purchasing Bullion and Bullion markets?

      To know more about Bullion and Bullion market, you can visit our research and analysis section on:

  • Registration, Documentation & Operations

    • 7How to get started?

      You simply need to visit our website: and register yourself by entering your mobile number. You can also get in touch with one of our brokers/intermediaries to open an account with Bullion India.

    • 8How to open an account?

      On the homepage, look for Sign Up section. Enter your mobile number and verify the same. You will receive an OTP on your registered mobile number. You need to enter this OTP on the website to verify your mobile number. In case you do not receive the OTP you can always click on the resend OTP option available on the website. Once the mobile number is successfully verified you can start buying on Bullion India. In the future for logging in, you have to use the mobile number to login on the website.

    • 9Does Bullion India require KYC Proofs?

      The customer can upload a scanned copy of any one of the below mentioned Identity Proofs.

      Type of Member KYC Required
      Individual/Proprietary Concern/HUF PAN Card/Voter ID/Passport/Aadhar Card
      Partnership Firm/Company Pan Card

      For Corporate Members, additional documents to be sent are mentioned below:

      1. .Company – MOA, AOA, Board Resolution for Authorised Person

      2. .Partnership Firm / LLP/ HUF – Constitution Deed

      Bullion India team shall verify and approve the KYC. Customers can request for delivery & withdrawal only once the KYC verification is completed.

    • 10What are the operational hours of ‘Bullion India’?

      Bullion India will be operational on all days of week 24/7 throughout the year. The customer service team shall be available during office hours.

    • 11How to deposit money?

      You can click on the 'Deposit' tab and transfer business deposit money through various options available like Net Banking, Debit Card, RTGS, NEFT, NACH, Wallet, Cheque, IMPS, DD and Itz Cash.

      By using the Net Banking or Debit Card option, you can instantly transfer such business deposit to Bullion India through the payment gateway. The business deposit will reflect on your website account immediately subject to the conditions.

      In case of payments done by RTGS, NEFT, Cheque, DD or IMPS, the credit will reflect on your website account within 24 Hours of receipt of such business deposit by Bullion India.

      FINDICW (SPACE) BULLN (SPACE) PINCODE (400013) – Send it to 7200057575

    • 12How can a customer 'Buy' on Bullion India?

      You can click on the ‘Buy Gold/Silver’ icon and buy Gold/Silver by making the payments using the payment gateway. You can also utilize the business deposit to buy the gold/silver. Bullion India will purchase the Gold/Silver from the market and deliver the physical Gold and Silver bought by you to a secured vault, which shall be monitored and controlled by an Independent Trustee.

    • 13How can a customer ‘Sell’ on Bullion India?

      You can click on the ‘Buy Gold/Silver’ icon and can sell the Gold/Silver held in the secured vault by ‘Bullion India’ on your behalf. The customer can sell this Gold/Silver back to ‘Bullion India’ at the prices displayed on the website at that respective point of time.

    • 14What is the quantity of Gold/Silver that I can sell back to Bullion India?

      You can sell any quantity of Gold/Silver on Bullion India. However, you are allowed to sell only the Gold/Silver that you have bought from Bullion India. However, you cannot sell the gold/silver till 48 hours from the time of buying.

    • 15Why is there a difference in the Buy and Sell price on Bullion India?

      The Bullion India website reflects the price for Gold/Silver (i.e. Buy/Sell), and there is always a small spread between the buy and sell prices on Bullion India. The spread changes on the basis of various factors including price volatility, supply, external market conditions and etc.

    • 16Are there any charges that I will have to bear while selling back to Bullion India?

      You can sell back at the market prices which are displayed on the website on a real time basis. There are no additional charges.

    • 17What is the Minimum Order Quantity (MOQ) to buy bullion?

      You can buy gold and silver for as low as Re. 1 upto four decimal grams.

    • 18What is the role of ‘Independent Trustee’?

      IDBI Trusteeship Services Limited has been appointed as an Independent Trustee and IDBI is entitled to act on behalf of the customers and ensure that the interests of the customers are protected. IDBI will have a first and exclusive charge on the bullion (i.e. Gold/Silver) bought by you. Upon accepting the Terms and Conditions, the customers authorize Bullion India to make delivery of physical bullion to the secured vault on your behalf which is verified by an Independent Trustee.

    • 19What will happen to the Gold/Silver in the secured vault associated with my account, in the unlikely event of Bullion India going into liquidation?

      The Gold/Silver associated with your account is separate from the other assets of Bullion India. IDBI Trusteeship Services Limited has been appointed by Bullion India as the Independent Trustee who will act for and on behalf of the Customers. When Bullion India is required to remove the bullion from the vault on account of the Customer selling to Bullion India or requesting for delivery, the requisite quantity of Gold/Silver will be removed from the vault only after the approval of the Trustee. The Trustee has a first and exclusive charge over this Gold/Silver over other commercial creditors and this Gold/Silver is separate from the other assets of Bullion India. Thus, any unlikely adverse event happening to Bullion India should not affect the Gold/Silver associated with your account.

    • 20How can orders be monitored?

      The customer can download various reports from the Account History section to monitor his activity on the website. Reports like Buy Reports, Ledgers, Activity Sheets, Invoices, My Orders, etc. are available for download.

    • 21Can orders be cancelled?

      Once orders have been successfully placed, they can’t be cancelled.

    • 22How can the business deposit money be withdrawn from the ‘Bullion India’ account?

      You can withdraw the business deposit money from your Bullion India account by clicking on the ‘Withdrawal’ icon on the website. Upon successful submission of the request, Bullion India shall credit your bank account with the respective amount requested within three working days from the receipt of such request.


      • The funds requested to be withdrawn should be equal to the business deposit available in the customer’s ‘Bullion India’ account.
      • 2) KYC & Banking details should be filled,
      • Customer cannot withdraw the amount from his Bullion India account to his bank account directly without performing any transactions like buy,sell.

      In case where the customer has business deposit lying with us which has not been utilized for a period of 6 months, then the same funds would be automatically refunded to the customer’s registered Bank A/C by Bullion India. ]

    • 23Can I modify the Bullion India Account details?

      You can modify some sections of your Account Details. Click on ‘Personal Details’ icon on dashboard, wherein you will be able to update/edit details.

    • 24Can limit orders be placed?

      No, limit orders can’t be placed.

    • 2525. How can I exit/terminate ongoing ‘Bullion India’ account?

      You can request to terminate your account by contacting the customer support desk. We will terminate the account, on the request received from you. But, before termination of account you shall do the following:

      If you hold any quantity of Gold/Silver in your Bullion India account, the quantity should be sold back to Bullion India at market prices. If there is any balance advance with Bullion India the same shall be withdrawn by you by submitting a withdrawal request.

  • Custody & Insurance

    • 26Where is physical Gold/Silver stored?

      The physical gold / silver is stored in Brinks’ vault, the service which is utilized by various banks in India and also by various Asset Management Companies (AMCs) for their Gold-ETFs.

    • 27Who is Brinks?

      Brink's is a global leader in security-related services for banks, financial institutions, mines, retailers, diamond and jewelry industries, pharmaceuticals and a variety of other commercial and governmental customers. From long-distance transport of valuables, vaulting and other value-added solutions with enhanced security. It currently employs over 64,000 people worldwide, having presence in more than 100 countries. They are customers of the 'London Bullion Market Association' (LBMA).

    • 28Who is insuring the physical gold/silver?

      A leading insurance company which insures the physical gold/silver stored in vaults and the gold, silver and jewelry at the time of delivery in transit. Bullion India does not charge the customers towards insurance.

  • Systematic Investment Plan

    • 29What is Systematic Investment Plan (SIP)?

      The Systematic Investment Plan (SIP) is a scheme where in you can buy Gold/Silver of a certain fixed amount every month from Bullion India. It allows accumulating Gold/Silver in smaller quantity through periodic installments. Thus the monthly installment is used in a month on your selected date to buy Gold/Silver at Daily Average Prices. There are 2 types of SIP plan.

      Fixed Plan : Accumulate Gold/Silver in a disciplined manner and Request Delivery at the end of the tenure on maturity.

      Flexi Plan : Accumulate Gold/Silver in a disciplined manner and Request Delivery anytime during the tenure as per your convenience.

      For example: If you create a SIP of Rs. 1000 per month, Rs.1000 will be utilized on selected date for purchase of Gold/Silver.

    • 30What is the Daily Average Price in SIP?

      The Daily Average Price is calculated in a very transparent manner on our website. We calculate the average price of both Gold and Silver prices on Bullion India website between 12.00 pm to 12.05 pm..

    • 31How to start with Bullion India SIP?

      Once you are successfully registered, you need to log into your account, click on the SIP link, fill in a simple form specifying your choices and submit. Your application to SIP will be completed and you will get a confirmation sms. You have the option of using NACH(Direct Debit) wherein this amount shall be debited in your bank account on a regular basis.

    • 32What is the minimum amount of investment for SIP?

      The SIP investment can be started with a minimum amount of Rs. 1,000/-month. There is no limit on the maximum amount for SIP investment and you can invest in multiples of Rs. 1,000

    • 33What is the SIP investment tenure?

      The customer has the option to select SIP Investment Tenure ranging from 1 year to 10 years.

    • 34Can the tenure of SIP plan be extended?

      No, the tenure of SIP plan cannot be extended once the SIP plan is successfully created. However, you can avail a fresh SIP plan at the completion of the existing SIP in just one click.

    • 35How many SIPs can I create with my Bullion India account?

      You can create as many SIPs (with different options) as you want from on single Bullion India account.

    • 36When will the Gold/Silver quantity bought in SIP gets credited to member’s ‘Bullion India’ account?

      The Gold/Silver quantity bought in SIP will be delivered and invoiced at the end of the same day as explained under Registration, Documentation and Operations section.

    • 37Where can the member get SIP statement?

      You can download your detailed SIP statement under the SIP section after you log in to your Bullion India account.

    • 38Can I sell the SIP accumulated quantity during SIP tenure?

      No, the SIP accumulated quantity cannot be sold during SIP tenure. However, the customer can request the delivery of the gold and silver accumulated in the form of coins and bars. The customer can sell the gold and silver accumulated under the SIP only at the end of the tenure. At the end of SIP tenure, the customer must sell the gold/silver at the market price of ‘Bullion India’ on that day.

    • 39Can the member opt for Cash, instead of physical Gold/Silver at the end of SIP tenure?

      No, the member can‘t opt for Cash at the end of SIP tenure. He can however sell the gold and silver to Bullion India.

    • 40What if the member misses SIP installment?

      If you miss your SIP installment, then you will be given a grace period of 60 days. In case you don‘t deposit funds within the grace period, then your SIP will be treated as ‘Defaulter’ and the member‘s SIP will be terminated.

    • 41How can the member exit an ongoing SIP?

      The member can exit the ongoing SIP by contacting ‘Bullion India’ customer help-desk at

    • 42Are there any charges for exit the SIP plan?

      No, the member doesn’t have to pay any charges for exit the SIP plan.

    • 43How can I renew my SIP Plan?

      You can renew your SIP Plan by contacting the customer service help desk.

  • Product & Purity

    • 44What does ‘Bullion India’ offer to customers?

      Bullion India through its online platform sells 24 carat 999 Gold and 24 carat 999 Silver.

  • Taxes Applicable

    • 45What is GST?

      Goods & Services tax GST is an indirect tax which was introduced in India on 1 July 2017 and was applicable throughout India which replaced multiple cascading taxes levied by the central and state governments. All our prices quoted on the website is exclusive of GST and other applicable taxes.

    • 46Do I have to pay any tax on the income from sale of Gold/Silver?

      In case the customer makes purchase in Gold /Silver and shows the amount as purchase in his/her Books of Accounts, the profit on sale of Gold/Silver made after 36 months shall be treated as Long-term Capital gain, and in case of loss it shall be Long-term Capital loss. The aforesaid treatment is as per the existing provisions of the Income Tax Act.

      In case the member makes purchase in Gold/Silver, treats the purchase as traded item and shows it as Stock in Trade, the profit/loss on sale or purchase shall be treated as ‘Business Income’ and the same shall be put to tax at the rate applicable.

  • Shop & Delivery

    • 47How can I request delivery of the Gold and Silver bought from Bullion India?

      You can request delivery of the Gold and Silver bought on Bullion India in the form of coins and bars and they shall be delivered at your doorstep. The customer can request the delivery by selecting from a wide range of coins and bars and paying a nominal making and delivery fee.

    • 48Can I track where my delivery is?

      Once the delivery request has been placed by you and accepted by Bullion India, you will receive a link in email/sms which will help you keep a tab on the status of your order. You can also check the status of your order in the My Orders tab on the dashboard.

    • 49How many days its takes for Doorstep Delivery after successful placing of a shop order?

      The customer will get the delivery within 10 working days from the day of the placement of order/requesting delivery, at the shipping address specified in the order.

    • 50Can I cancel a delivery request / shop order after placing it?

      Currently, a delivery request/shop order once placed cannot be cancelled. In case of any queries or issues, please contact the customer help desk.

  • Transfer

    • 51Can the Gold/Silver be transferred to another Bullion India account?

      Yes, you can transfer or can gift Gold/Silver to another Bullion India account.

  • Customer Service Desk

    • The customer service desk can be contacted at the below details:

      Email : -

  • Registered Offices of ‘Bullion India’

    • Goldella Precious Metals Private Limited (GPMPL)

      Corporate Office Address:
      Shop 4, Ground Floor,
      258, Deval Bhavan, Parshuram Pupala Marg,
      Kamathipura, Mumbai Central,
      Mumbai – 400 008.
      Maharashtra, India.